Welcome
Welcome
Welcome to the LearningDesign brand resources site. Here you’ll find:
Brand Guidelines and Assets
Brand Permissions
Embedded Files
Mood-board
Mood-board
Encouraging balance
Confidence to grow
Skilled trainers
Brand Guidelines and Assets
Brand Guidelines and Assets
Our guidelines outline the rules for using the LearningDesign brand assets. Please help us protect our brand, and present your work in the most appropriate way, by following these guidelines and only using approved brand assets from this site (any logos or images found elsewhere on the web are not approved for use).
Naming Usage
Naming Usage
Never modify or abbreviate the name “LearningDesign” The “L” and “D” are always capitalized. Keep “LearningDesign” as a single word.
✔ Correct
✔ Correct
LearningDesign
✗ Incorrect
✗ Incorrect
Learningdesign
learningdesign
Learning Design
Learning design
The Basics
The Basics
✔ Do's
✔ Do's
Maintain shape, colour and proportions
Maintain shape, colour and proportions
To ensure accurate and consistent use, never alter, rotate, embellish or attempt to recreate LearningDesign brand assets. Use the full colour whenever possible.
Use one-color logo to de-emphasize the logo in applications, for black-ink reproduction, or when reproduction methods can't guarantee optimal results for the full-color logo.
Use the reverse logo on images, dark or patterned backgrounds, and most website footers.
Horizontal Lockup
Vertical Lockup
Keep sufficient clearspace
Keep sufficient clearspace
Leave enough space around LearningDesign brand assets for them to be clear and uncluttered. Additionally, use assets at a legible size.
✗ Dont's
✗ Dont's
Don't modify the design or colour of our assets
Don't modify the design or colour of our assets
Stylizing, warping, or modifying their colour or shape is not allowed.
If you are unable to use the correct colours due to technical limitations, you may revert to black and white.
Don’t use any icons or images to represent LearningDesign other than what is found on this site.
Place the full-colour logo over images, colours or patterns that would cause the logo to be illegible.
Colour
Colour
Green
Green
#34A853
Pantone 355 C
Grey
Grey
#757575
Pantone 424 C
Blue
#517bbd
Pantone 279 C
Red
#EA4335
Pantone 185 C
Yellow
#FABB05
Pantone 136 C
Copy Standards
Copy Standards
✔ Do's
✔ Do's
Display the word “LearningDesign” in the same font size and style as its neighbouring content.
Capitalize the word “LearningDesign,” except when it’s part of a web address.
✗ Dont's
✗ Dont's
Don’t use "LearningDesign" as a verb or abbreviate it.
Don’t use LearningDesign logos and icons in place of words.
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